'Imperfect Foods – Unboxing With Gunner Shelly Swanzy If you’d like to check out Imperfect Foods here’s my link: https://www.copycatmoney.com/imperfectfoods/ Remember, if you decide to try Imperfect Foods with my link we will both save $10 on our next grocery order! About Imperfect Foods Imperfect Foods was founded in 2015 with a mission to eliminate food waste and build a better food system for everyone. We offer imperfect (yet delicious) produce, affordable pantry items, and quality eggs and dairy. We deliver them conveniently to our customers’ doorsteps and pride ourselves on offering up to a 30% discount compared to grocery store prices. Our customers can get the healthy, seasonal produce they want alongside the grocery staples they rely on, without having to compromise their budget or values. We’re proving that doing the right thing for the planet doesn’t have to cost more, and that shopping for quality ingredients can support the people and resources that it takes to grow our favorite foods. Why Imperfect? We know, it can be a confusing term when applied to our favorite foods. What makes food Imperfect, anyway? Here are some of the most common reasons that perfectly good food gets rejected by grocery stores and could end up going to waste (unless they end up in your Imperfect box!). Here are some common ways that perfectly good food can end up going to waste: Cosmetic Grocery stores want food that looks beautiful and unblemished on the outside, which means that they don\'t want ugly food, like scarred fruits and vegetables, almonds with minor insect damage on the skin and apples blemished by the rough winter. They have to wait for a juicer or processor to show interest or else they might go to waste. Off-Spec Certain types of food can fall through the cracks of our food system if it doesn\'t meet the strict specifications set by the buyer. Many of these variances are caused by the way the food is harvested or packaged. These products will typically not have a local buyer and need to be shipped far away in order for the farmer or producer to recoup the value or be forced to sell the product for much less. Surplus/Excess Inventory Due to the unpredictable nature of how bountiful a harvest can be or how over-forecasted production can be in any given year, a farmer or producer might find themselves with way more than they had planned for. The market can also be flooded with a particular category of trendy food, or a buyer can back out of a large order, leaving hard-working farmers and producers with perfectly good food that suddenly has no future. Undervalued Perfectly good food goes to waste every day simply because there isn’t enough demand for it. For example, our broccoli leaves are a healthy and delicious part of the broccoli plant that used to get left in the field because stores only wanted to buy broccoli crowns even though the stalk and leaves are over 2/3 of the plant! Packaging Change Brands, like people, sometimes need a makeover. However, when a brand changes the packaging on one of their products, an unintended consequence is that the old packaging is often stuck in food purgatory. It\'s what\'s on the inside that counts, right? That\'s why we recover these foods so that they are enjoyed by our customers - no matter how they look on the outside. Short-Coded Traditional retail stores won’t stock items with expiration dates less than a few months away. To help close the loop on this needless source of food waste, we source products that are \"short-coded\" so they can find a good home instead of being stranded in a warehouse. We’re able to offer a more flexible solution than grocery stores and our customers get a great deal on their favorite products! Undervalued Perfectly good food goes to waste every day simply because there isn’t enough demand for it. For example, our broccoli leaves are a healthy and delicious part of the broccoli plant that used to get left in the field because stores only wanted to buy broccoli crowns even though the stalk and leaves are over 2/3 of the plant! Packaging Change Brands, like people, sometimes need a makeover. However, when a brand changes the packaging on one of their products, an unintended consequence is that the old packaging is often stuck in food purgatory. It\'s what\'s on the inside that counts, right? That\'s why we recover these foods so that they are enjoyed by our customers - no matter how they look on the outside. Short-Coded Traditional retail stores won’t stock items with expiration dates less than a few months away. To help close the loop on this needless source of food waste, we source products that are \"short-coded\" so they can find a good home instead of being stranded in a warehouse. We’re able to offer a more flexible solution than grocery stores and our customers get a great deal on their groceries.'
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